Well, by extending qualifying offers to the ones that are good or useful or might have a future in the NHL (7 of them), and allowing the others (4) to continue their minor league careers as UFAs. As has been mankind's custom since the infamous Hockey Rink Oath of 1789.
The Lucky Seven:
The Four of Sadness:
And now we must pretend that all of this is surprising/interesting.
Also: We're sure money is involved!